Never just aimlessly distribute your content to different medias. The story is the same but should be communicated very different. Learn about best practicefor different medias, and target and adjust your core story to tailored pieces of content. Trim, add, edit, adjust or redesign for the best results.
In infographics good copywriting cannot be underestimated. Words and visuals are interconnected when making infographics. Good copywriting is just as important in inevidable to the practice an
Designers are often not very good at copywriting or doesn't put as much effort into it as the design, it is important to include this skill set into the process of making an infographic.
Infographic copy should be sharp, catchy, convincing and persuasive.
The different competences needed to make an infographic is closely intertwined and cannot be separated. The data analysis, the author/writer and the designer needs to collaborate closely together to make great infographics. The author needs to think visually and the designer needs to take part in the early stages.